Condom Kingdom (Materiality Optional MAD&E)

The brief is to manage a 5-min film and 5min presentation including the materiality and the future prospects of a chosen object. I chose condom as my object.



Storycube
opens up a new angle, as brainstorm, but in a more interesting and imaginary way.



Everyone draws/writes what he thinks of politics on 6 faces of a cube. Then throw many cubes (in a group) at the same time, and try to link all the faces to generate into a whole story.
For me, the 1st time I thought of 'politics', I was thinking things about economy, political parties, election, military etc. While after seeing the book ' the politics of bottled water'(reading for MAD&E materiality), I began to understand that politics can be within every objects. It likes the relationship between 'materiality' and 'material', while the latter occupy only a small proportions of the earlier. Help to rethink what is the politics of condom



Reading

Harvey Molotch, “Lash-Ups: Goods and Bads,” in Where Stuff Comes From (New York: Routledge, 2003)



Gay Hawkins, “The Politics of Bottled Water,” Journal of Cultural Economy vol. 2, no. 1 (March/July 2009), 183-195
Jane Bennett, “Edible Matter” New Left Review vol. 45, (May/June 2007),133-145
Mike Michael, “Roadkill: Between Humans, Nonhuman Animals, and Technologies,” Society and Animals, vol. 12, no. 4 (2004), 277-298



Specific Reading
Chevallier, Eric.: The condom : three thousand years of safer sex / Erik Chevallier ; translated by Patrick White ; illustrated by Pef.. London : Viking , 1995. 45p : col ill; 22cm.



Storyboard
see very clearly of condom life circle. It could be used to tell the process of manufacture and life cycle



A life of a brand condom Storyboard details how a condom comes from latex, being manufactured, sold, used, and then discarded.



Timeline
know history background why people’s ideas differ on condoms and adapt former technology into future new functions

The Timeline of condom is also made in the film about how it evolves from traditional animal bladders to modern latex and how people's understanding changed through history within ethic fields.

1640,fish



Casanova entertained his women by blowing up his "English overcoats" like balloons





Open Policy in China



Fromms Act - the world's first brand condom



Germany military use in World War






Idea Distribute
a good PowerPoint making website and place to place our ideas before you generate and organize it well

I used the website Prezi to put all ideas on and then sort them out.
http://prezi.com/nwkytar6mmxd/condom-kingdom-materiality-optional-made/




Display - Board & Newspaper

I thought of the economic aspects (tax, costs and prices), the branding strategy (the main reason of over consuming and adding values), its role on education, environment influence, religious opposition, the healthy protection on STD and the social perceptions etc. Using News Board to include the major aspects literally and the most important aspects to be detailed Newspaper.








Cartoon & Logo
to avoid embarrassment and present in a funny and easy way. Cartoon character usually allures people in a interesting and harmony way.

We all know about the famous ads of Durex while 3 rabbits doing safe sex.
http://www.youtube.com/watch?v=t5sTBrs4fhQ
However, this ad is banned due to potential negative sexual influences. Two Cartoon broadcasters were designed in the 5-min film. We also designed a logo for our broadcast to be condom kingdom.





Interview
direct and fast way to get 1st hand information; help analyze action, behavior and cultural

We also interviewed some people on their responses to condom usages so that we can tell what condoms mean to different ethnic groups. It covers internal perspective and external perspective. For condom kingdom, people who never used a condom can be viewed as an external user.



Reflection
After the project, I came to rethink about what is the materiality of condom and how would be the future of condom would be? Will it be a technology innovation like a spray condom or people are kind of finding better places to store them, especially like put it inside a belt on 1st date?



Comments
group film: strong visual design and format; good interviews; would benefit from more conceptual analysis or discussed.
individual essay: descriptive and factual rather than analytical;improve by focusing on one core idea in depth; be careful to integrate citations properly

See details in condom kingdom movie and essay
http://methodsandprocesses.pbworks.com/browse/#view=ViewFolder¶m=condom%2520kingdom